Employee Directory

Steve Baldwin
Baldwin Insurance Agency

Steve Baldwin, CEO

Steve Baldwin founded Baldwin Insurance Agency in 1999. His company continues to grow year after year serving customers in and around the Northland area. Steve specializes in home owners, auto insurance, renters, rental property, commercial auto and in small business insurance in a way you can be confident your insurance needs are met. We have the tools and companies needed to satisfy your insurance needs.


Hello everybody! My name is James Steven Baldwin; I go by Steve. I am a Missouri native, born Christmas Eve of 1964. I have lived within 20 miles of my birth place all my life. I currently reside in Lawson and have always loved living in a small town. I have been very fortunate in my life to be blessed with good health, a beautiful loving wife, a wonderful family, the greatest parents, two brothers I think of as best friends and many lifelong friends. I love to spend time with my family and have friends over to my home. I enjoy flying airplanes and ultra-light aircraft's. I also like volunteer work in my time away from work and family. I am a member Church of Jesus Christ of Latter-day Saints and member Kearney Masonic Lodge 311, a past member or Ararat Shrine Club of Kansas City, past member of the Scottish Rite of Kansas City. Current member and past president of Kearney Rotary Club. I also volunteer for the Kearney Optimist Club. In the past I have been a volunteer fire fighter (captain) and emergency medical technician. I have always felt a compassionate desire to give back in a real spirit of altruism

Hannah Baldwin 
Baldwin Insurance Agency

Hannah Baldwin, CFO

Hannah was born in Colorado then moved to Lawson, Missouri where she started kindergarten and graduated with her sister and six brothers. Everyone helped with the cows, chickens, ducks, and geese on the farm and also pitched in with the family business, manufacturing commercial carpet cleaning machines.


Hannah then moved to Plattsburg for 20 years raised six beautiful, independent,  fun loving daughters. She loves to watch them play soccer, softball, run and golf.


She moved back to Lawson and was introduced and married the absolute dream and love of her life. One year later Steve was blessed with his first child and Hannah’s first boy!


Hannah believes we should live our individual lives to our fullest potential and help each other do the same as we go.

Heather Moore
Baldwin Insurance Agency

Heather Moore, Account Manager

Hello! My name is Heather Moore and I am from Kansas City, Missouri. I completed my high school diploma and not long after got licensed in property and casualty insurance. My greatest title yet is being mommy to two amazing little boys, Colton, and Bradon who are the biggest blessings to their dad and me! Jake and I met in 7th grade and have been together ever since – middle school sweethearts so you can say.


In my free time, I like to be outdoors doing anything from riding dirt bikes and four-wheelers to fishing at my parents’ pond. I also love reading and spending time with my mom, Karen.

Shelby Franklin
Baldwin Insurance Agency

Shelby Franklin, Account Manager

My name is Shelby Franklin, I am the youngest of 5 siblings and an Aunt to 8 nieces and nephews. I grew up in Liberty, Missouri where I graduated High School and then attended Park University. I have volunteered many hours to community projects and events including being VP of the Student Interior Design Group at Park, and local events and projects in Historic Downtown Liberty.


My greatest joy in life is being a dog-mom to smart and sassy puppy, NoraJean. I like spending time with friends and family, being outdoors and exploring new places. I love to travel. I recently went to San Jose Del Cabo and would like to go to Germany, Spain or Costa Rica next.

Laura Stockton 
Baldwin Insurance Agency

Laura Johnson, Account Manager

 My name is Laura (Stockton) Johnson and I was born and raised in a small farm town of 600 people called Leeton, Missouri – which is just outside of Warrensburg, Missouri. After high school, I attended Ottawa University on a basketball scholarship. Growing up, my Father owned his own insurance agency. From there I grew up working in the industry. My sisters and I took over the family business eight years ago. After my father passed away we successfully ran it for four years before deciding to sell it. I have a passion for working with people and helping them to the best of my ability. My husband, Scott, and I have four beautiful children that mean the world to us. We know that each and every day we are given is a beautiful blessing!